About Johny

Passionate About Driving Change.

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Johny O’Donnell is the founder of digital agency, ShiftOn, an experienced business coach and consultant, and an in-demand international speaker, based in Motueka, New Zealand.

Working closely with New Zealand small businesses across digital, radio and print media, and in business development for a large, multinational agency, provided the impetus to launch ShiftOn in 2013. Johny saw an opportunity to tip the traditional agency model on its head and put strategy, purpose and people back at the heart of business decision-making.

Since then, Johny has worked with more than 1000 businesses through ShiftOn and his popular digital marketing workshops. This has provided him with invaluable insights into what it takes to transform and grow businesses for the digital age.

It’s this deep understanding of people and business that Johny draws from when he’s speaking on stage, or in a consulting/coaching session. And it’s why he delivers talks and advice with such conviction and authority - because he’s been at the coalface with a wide range of businesses, helping them to clarify their vision, optimise their strategies and realise their full potential.

Johny is an accomplished speaker, who has given talks at events and conferences in New Zealand and around the world, including Australia and the United States. He’s known for disrupting the status quo and provoking innovative thinking in life and business. He commonly speaks on social media, digital marketing, business transformation for the digital age, and engaging young people and bridging the generational divide in the workplace.

Johny has become a trusted consultant, coach and advisor to many businesses, providing guidance on strategy, marketing, technology, operations, company culture, and long-term transformation. Clients describe Johny as a “trusty sidekick” or “business partner by proxy”. That’s because he works closely with his clients and walks alongside them to achieve real-world results.

A futurist and optimist, he is deeply immersed in the latest business trends and technologies and helps his clients to use these cutting-edge tools as a force for good.

Based in beautiful Motueka, New Zealand, surrounded by three national parks, Johny brings a grassroots, people-first approach to building and growing globally-minded businesses.

At the heart of everything that Johny does is a drive to see people, businesses and communities grow and thrive. Whether you meet Johny one-on-one in a coaching or consulting session, or see him speak at a workshop or conference, you’re sure to come away inspired, energised, and armed the actionable tools and information to empower you and your business.

I have worked with Johny on several businesses and tasks. Always very professional. Highly recommend his services. Very experienced and up to speed digital marketing skills. Straight shooter.
— Carsten Buschkühle

Work With Johny



Consulting & Coaching